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Hi Reader,

Brittany V here.

We neeeed to talk about your social media marketing.

One thing I often hear from teacher sellers is something along the lines of, "Social media marketing is a waste of time! I'm not making any money there!!"

And I totally get that.

If I wasn't make any sales at all from social media, I'd give up too!!

Especially if it's something you're not really enjoying.

And maybe you're also:

• Throwing spaghetti against the wall about what to post
• Spinning your wheels about which product to promote next
• Unsure of where you should even be "sending" people
• Overwhelmed by the idea of getting "camera ready" every day
• Struggling already just to do LIFE (who has the time?!)

This is why you need evergreen content.

I made this quick video for you to explain why!

(you'll also see a pretty exciting example of how content can lead directly to more sales - no need for big, fancy funnels!!)

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Evergreen content is content that's always relevant - no matter when a teacher comes across it!!

What's great about our business, is that the advice we give is probably stuff we find ourselves repeating over and over again.

So if what we said or posted worked before... why would we start from scratch with something brand new??

The great news is, you don't need to.

Once you have a bank of evergreen content, you can pull inspiration and assets to repurpose from that allll the time.

Heck - once you have certain apps and tools setup??

You won't even need to think about it - because they'll do the work for you!!!

➡️ This is exactly what I'm helping you create.​

Module 1 goes live next week, and this is exactly what I'll be helping you do!!

You're building an entire evergreen content engine that will set you up for the entire life of your business.

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MODULE 1: EVERGREEN CONTENT ENGINE (LIVE 05/05/25)

• Introduction to evergreen content
• Content comparisons & in-depth case studies
• Create your Evergreen Content Engine
• Build up your Evergreen Content Bank
• Apps, automations, and A.I. tools to do more with less

In case you missed my other email about this, I'll leave the other one below for you!

🌲🌲🌲🌲🌲

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My Evergreen Content Engine course (better name pending) is ready for you to enroll in it!!

We're going to work together to plant your forest of evergreen content.

You get to hire me as a social media strategist (for under $100), AND make your marketing manageable.

We're going to make social media sustainable for you, and eventually?

Even semi-passive. 👀

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It's time to turn your social media platforms into sales systems that sell your products and printables.

It's time to stop throwing spaghetti at the wall when it comes to marketing - and instead, focus on what really matters on social media:

Site traffic, sales, and subscribers.

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​Let's build an Evergreen Content Engine together!!​

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Over the span of 8 weeks, you're going to complete a:

• Marketing mega-batch session​
  Have content planned months, and then quarters, and then YEARS - in advance. Future you will thank you, especially when things get busy again in fall!
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• Dive deep into data that actually matters​
  These aren't your principal's boring data meetings!! I'll teach you what social media managers actually look at when it comes to data, insights, and analytics. Then, you can learn how to make these data-driven decisions yourself.
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• Series of highly-converting chat funnels​
  The simple "Comment for X product" funnel is a great place to start when it comes to apps like ManyChat, but we can do way more than that. We're using ManyChat to the MAXXX.
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• Bunch of automations that will BLOW YOUR DANG MIND​
  There are actually a ton of features native to these platforms that allow for you to grow your email list, get more sales, and grow your community on social.
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  If you daydream about hiring for social media management but you feel you can't afford it yet, this is where you start.
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  We delegate to tools and apps BEFORE we hire people.
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• Evergreen content engine that reposts for you​
  This is what I CANNOT WAIT to show you. There's a whole suite of tools that makes it so you can AUTOMATICALLY REPOST highly-performing content. This alone is worth 10x the cost of the program.

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If you have any questions, send me a DM on Instagram over at @brittanyverlenich​

Otherwise, see you in there!